Long-term commercial viability depends on digital transformation

Tenant expectations have changed. Buildings that aren’t digital, healthy and service-led simply can’t compete in today’s market.

Today’s tenants expect flexible, sustainable, digitally enabled spaces. You can meet MEES without going digital, but that won’t attract tenants.

Digital transformation is business-critical

CRE owners that are responding to a shift in mindset are locking in premium tenants, achieving longer-term occupancy, and driving higher rents.

Digital transformation is no longer a future plan – it’s already differentiating market leaders.

Those CRE owners who delay investment in digital transformation risk sliding down the property market league table. Even buildings designed less than 10 years ago are already outdated. Buildings that aren’t reimagined today will be obsolete tomorrow.

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Tenants drive demand for adaptable and connected workspaces

Since lockdown, everything’s changed. CRE owners now have to justify that their buildings offer a better environment than people’s homes. Tenants expect spaces that are productive, healthy, safe and compliant – and that simply wasn’t on the agenda before.

You only need to look at lease lengths to understand what’s going on. The average lease used to be five years – now it’s more like one. Tenants aren’t signing up for outdated, inflexible spaces. And when they do, it’s merely a stopgap until they find something else. As a CRE owner, you can’t build a viable business around that.

Tenants no longer want to lease property as a box. The market has moved on. What they’re buying now is property as a service – spaces that adapt, connect and perform. I’m in no doubt that CRE owners who go digital and adopt this mindset will thrive. Those who don’t, I’m afraid, will be left behind.

The big players – they get it. They’ve got digital strategies and the teams to deliver. But not everyone has access to those kinds of resources. They know they need to act, They just don’t know where to start.

That’s where we come in. LMG offers a safe, proven way to begin the journey. We guide them through it and deliver the outcomes they need so they can compete with the top of the market and succeed regardless of what happens in the future.

Mike Hook, LMG